A big new weekly pop show is to start in Bridgwater next month (February 6th) at the Town Hall on Monday evenings – and it will be launched by Hit Parade stars The Fortunes. The shows are to be run by Westside Promotions, of Street who will present non-stop “live” entertainment between 8-11 p.m. This news comes less than two months after the closure of The Top 20 Club which pulled out of Bridgwater after six years. Westside Promotions – rapidly becoming Somerset’s leading pop agency – was formed four years ago and has been staging beat spectaculars at Glastonbury for the past three years. They have also put on pop shows at Street and over a wide area of the South West, stretching to Newbury and Weymouth. Just about everyone who’s anybody in the beat business has been presented by Westside Promotions of Glastonbury. These include Paul and Barry Ryan, Wayne Fontana, Pinkerton’s Colours, The Four Pennies, The Fourmost, The Moody Blues and Billy J.Kramer.

LAUNCHING NEW “POP” CAMPAIGN
Bridgwater is to be the launching pad for a new pop campaign in the West Country which will bring top London groups like The Cream and The Move to dance halls.  Behind the project is Western Entertainments, a company formed by the promoter at the famous Starlite Ballroom, London, Mr. Peter Lyndsy. The Bridgwater dances will be held at the Blake Hall and, as can be seen in an advertisement elsewhere in this issue, they start this Friday (February 10th) with The Way Of Life as guest group. An entertainment agency has been set up under the management of Mr. Russell Powell to act as mediator between London and the working end of Western Entertainments, and they may open up offices in either Bridgwater or Taunton. In the most ambitious pop plan ever for Bridgwater, promoter Peter Lyndsay aims to inject new life into West Country entertainments by bringing audiences the best of London’s music. As events gather momentum, such aids as soft lights and stage decorations will be used to add atmosphere. A spokesman for the company, Mr. John Powell said last week; “We feel the West Country is an oyster waiting to be opened up. Bridgwater is a good place to start and we want to run more dances in other towns in the South West. Besides presenting London groups we’ll also be on the look-out for good local groups at our dances”

THE FORTUNES – The Idol (1967)

Westside Promotions of Street have, after only one show, decided to withdraw “for the moment”, a series of Monday night pop dances at the Town Hall, Bridgwater. This comes after only 200 young people turned up for their first beat concert starring chart group The Fortunes. The company were to have filled the chasm left by the closure of the Top Twenty Club in December and had booked in advance, four Mondays at the Town Hall. They planned to present each week almost non-stop “live” entertainment from two groups, including local attractions. A partner in the business, Garth Muton, said they knew they stood to lose out on the first dance, but they advertised it extensively and had expected to get a minimum of 300 at the venue. “If The Fortunes couldn’t pull in that number, Johnny Carr & The Cadillacs, who we booked for the following week, wouldn’t have done any better. And on this showing they would probably have done much worse than The Fortunes, who are a big name”. Garth went on; “We would have needed 283 people at the Johnny Carr dance just to break even. We get almost as many Bridgwater fans at our Glastonbury dance as came to see The Fortunes”.

25th April 1967
THE TOWN’S FIRST DISCOTHEQUE

The Bridgwater pop scene takes a gigantic step forward this week with the opening on Saturday of the town’s first discotheque at the New Market Hotel in Bath Road. For the past two weeks a team of people, including professional artists, have been engaged on the task of converting the ballroom into an exciting, atmospheric setting. The discotheque will have a bar and cloakroom facilities, and no structural alterations were necessary since the ballroom is already equipped with a stage and an excellent dance floor. Opening on Mondays, Thursdays and Saturdays, music will be provided in stereo by a Seeburg juke box, constantly kept up-to-date with the latest and greatest hit parade sounds. The licensee of the New Market Hotel, Mr.Ernest Clare, and his wife, who have done so much to further the cause of pop here in Bridgwater by booking most of the top local groups for Friday night dances at their ballroom, are to be heartily congratulated on this new venture. Let’s hope that this discotheque gets the support it deserves.

THE MIKE COTTON SOUND – Harlem Shuffle (1967)

Over the previous year, the band had made a strong enough impression with A&R man Hugh Mendl and producer Tony Clarke that they were able to negotiate an entirely different project altogether, albeit along the same lines. Instead of Dvorák’s music, the band conceived an original song cycle depicting an archetypal day’s events represented through rock songs and set within a classical framework. Produced by Clarke and featuring the orchestrations of conductor/arranger Peter Knight, “Days of Future Passed” was released in November 10th 1967 just 2 and a half weeks before their New Market appearance. After a slow start, the album climbed the U.K. charts thanks in part to the success of Hayward’s songs “Nights in White Satin” and “Tuesday Afternoon.” Cited as one of the first progressive rock albums, “Days of Future Passed” reintroduced the Moody Blues as a serious rock group stocked with multiple singer/songwriters and a unique vision that would carry them into their most successful period. And Bridgwater was there to see it happen.

THE MOODY BLUES – Nights In White Satin (1967)

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